What does it mean to truly beat a recession? Investors constantly listen to presentations by business owners who insist that their companies are recession-proof, but no one is really sure what that means. There is a big difference between beating a recession and understanding how to manage a recession. The truth is that if you want to truly beat a recession, then you learn how to manage your company so well that the recession is not going to bring your organization down. Can it be done? You can absolutely beat a recession, provided you have the right financial tools.
In order to understand the concept of beating a recession, you first need to understand what it means to successfully manage a business. The biggest challenge in managing any business is setting the proper expectations. When you set expectations that are too high, then you are setting your company up to fail. If your expectations are too low, then you are leaving money on the table and not maximizing your organization’s potential. You can expect to beat a recession by operating at a break-even point or better. It may not sound too financially appealing, but it is significantly better than going out of business.
One of the biggest misconceptions about recessions is that they cost hard-working people their jobs. The truth, more often than not, is that bad planning is what cost those hard-working people their jobs. When a company does not efficiently utilize its workforce, then a recession tends to enhance the cost overruns that come with a bloated staff. When the recession hits, the company is forced to lay off employees because it hired too many employees when times were good. The best way to beat a recession is to always plan like you are in one.
A well-designed workforce has just enough employees to tend to the company’s business, and no more. When the cash flow drops during a recession, the company can still afford its staff because it has only what it needs. This extra bit of planning allows you to retain your workforce during a recession, provided your cash flow is good. If your cash flow is weak, then you may run into personnel problems, even if you spent a long time planning the development of your workforce and have only the essential personnel you need.
Another good way to beat a recession is to use the recession as an opportunity to expand your customer base. One of the first areas to see cuts when the economy goes bad is the marketing department. But if you could find a way to ramp up your marketing department while your competition is pulling back on theirs, then you would be able to expand your brand name and enhance your customer base. You will even find that the larger corporations in your industry are allowing lucrative clients to slip through the cracks. With a strong marketing approach, you can grab those customers and grow your business.
The clients you take on during a recession will help your company to stay profitable during the bad times. Once the economy starts to improve, your new clients suddenly become the cornerstone for your company’s major expansion. Most of the world’s successful companies expand their client base during a recession and they do so by increasing their marketing efforts. If you can find a way to fund your marketing department during a recession, then you stand to grow your company in ways that you could have never imagined.
The simple truth is that you cannot beat the recession without cash flow. Another bold reality that business owners face is that bank lending during a recession is both difficult and expensive. A bad economy is not the time to add high-interest debt to your company’s ledgers. The only real way to beat a recession is with a strong cash flow, but past due invoices can make a reliable cash position seem almost impossible. That is why your company needs to look into factoring invoices to beat the recession.
If you are looking for a secret weapon in your battle to beat a recession, then factoring invoices is that weapon. The strong financial partner that will help you to properly use and develop that weapon is Commerce Commercial Credit. We have years of experience in helping clients in such industries as trucking, product distribution, medical, gas exploration and temporary staffing to beat the recession with a strong cash flow. The process is simple and it will provide you with the cash you need to take the recession head-on.
If cash flow is necessary to beat a recession, then factoring invoices is the vehicle you need to succeed. Commerce Commercial Credit can have your account approved and set up in five business days or less. With an approved account, we can start advancing you cash based on the face value of your invoices, minus our lending fee. It only takes us 24 hours to process an approved invoice, which means that you will get your money fast. We have no set-up fees and we have no hidden fees of any kind. We are just interested in getting your cash flow moving so you can beat the recession.
We look at your outstanding invoices as assets. When we set up your account, we do not need your company credit score because we base our decisions on the credit score of your clients. We use those assets as collateral against cash advances directly into your company bank account. It is a flexible business line of credit that expands as your invoiced sales increase. As you are out there beating the recession and bringing in more clients, you will also be expanding your available cash flow.
The sooner you get Commerce Commercial Credit involved in factoring your invoices, the sooner you can have the cash flow you need to beat the recession. We have years of experience in helping companies with bad credit, and we have helped start-ups with no credit history at all. Commerce Commercial Credit has resources available to put towards factoring your invoices and developing the financial stability you need to beat the recession.
When the recession is over, your invoice factoring program through Commerce Commercial Credit will have you so far ahead of the competition that you will be glad you started working with us. Contact Commerce Commercial Credit today and we will put together a custom invoice factoring program that will stabilize your cash flow and help you to beat the recession using your unpaid invoices.
